According to the American Massage Therapy Association…
Today’s massage therapists are…5
- Most likely to enter the massage therapy profession as a second career.
- Predominantly female (88 percent).
- At a median age of 45 years old. Thirty-one percent were younger than 35 in 2014.
- Most likely to be members of a professional organization.
- Most likely to be sole practitioners.
- Working an average of 18 hours a week providing massage. (Excludes time spent on other business tasks such as billing, bookkeeping, supplies, maintaining equipment, marketing, scheduling, etc.)
- Charging an average of $68 for one hour of massage vs. $65 in 2013.
- Earning an average wage of $43 an hour (including tips) for all massage-related work.
- Heavily dependent on repeat clients.
- Likely to provide massage therapy in a number of settings, including clients home/office, spa/salon, their own office, a health care setting, health club/athletic facility, or massage therapy only franchise or chain.
The massage therapy profession…
- Research estimates that massage therapy was a $11.7 billion industry in the country in 2014.2
- By comparison in 2005, massage therapy was projected to be a $6 to $11 billion a year industry.1
- It is estimated that there are 300,000 to 350,000 massage therapists and massage school students in the United States. 2
- According to the U.S. Department of Labor in 2012, employment for massage therapists is expected to increase 23 percent from 2012 to 2022, faster than average for all occupations.3
- Between July 2013 and July 2014, roughly 32.6 million adult Americans (15 percent) had a massage at least once.4
- In 2014, the average annual income for a massage therapist (including tips) was estimated to be $22,165.6
- While massage therapists work in a variety of work environments, sole practitioners account for the largest percentage of practicing therapists (60 percent). Of all therapists, 59 percent work at least part of their time at a client’s home/business/corporate setting, 36 percent at their office, 37 percent at their home, 25 percent in a health care setting, and 28 percent in a spa setting.5
- Eighty percent of massage therapists started practicing massage therapy as a second career.5
- Fifty percent of massage therapists say they would like to work more hours of massage than they presently do.5
- Fifty percent of massage therapists also earn income working in another profession.5
- Of those massage therapists who earn income working in another profession, 12 percent practice other forms of bodywork, 9 percent work in other forms of health care, 7 percent teach/write/lecture about massage therapy and 4 percent do movement therapy.5